Building Global Franchises, Starting On Social
Invisible Universe is an animation studio rewriting the playbook on developing kids & family entertainment
What Makes us Different?
We distribute content where audiences are spending most of their time: on social media. As TikTok has become the #1 viewing platform for teenagers and the primary search engine for GenZ, it is core to our strategy. Every online distribution platform plays a specific role for our content, and we remain nimble to be where our audiences are across the internet.
We are obsessed with audience feedback and continue to evolve our content with their input on social media platforms. This yields highly engaged fans and business results. 67% of Gen Zers are more likely to buy from brands who enlist their input in product and marketing decisions.
Our characters post new content weekly and engage with fans daily. With our characters, you don’t have to wait until the next season or movie to be engaged with their brand. Our model allows for frictionless distribution.
Our quick-turn animation process delivers content in under 6 days, allowing us to test, learn and pivot quickly in response to pop culture and audience feedback. This enables us to deliver proven concepts and a built-in audience by the time our franchises hit the big screens, books, shelves and more!